Aripan India Pvt. Ltd. | Your Trusted Partner in Global Trade & Solutions

This is the location of our offices

Kolkata:

C/o ISAKU Aesthetic Clinic
2nd Floor, Meena Tower, Bishwa Bangla Sarani, Chinarpark Crossing, Atghara Kolkata-700157

Actively operating in Assam / North East Market with office, and support staff.

Patna:

H no 366, Parshuran colony, Kumharar-Sandalpur Road, PO-Mahendru Patna-800006 Bihar

Actively operating in Assam / North East Market with office, and support staff.

Ranchi:

C/o Gautam kumar gupta
Radhekunj, Sarnatoli rd no. 3, Kamre Ashram chowk , Ratu road Ranchi (Jharkhand) Pin 835222

Actively operating in Assam / North East Market with office, and support staff.

Delhi:

Third Floor, Pankaj Arcade, Sec-5, Dwarka, New Delhi -110075

Actively operating in Assam / North East Market with office, and support staff.

How We Work

Market Research and Segmentation

Identify Target Market Segments:

Hospitals (Government and Private)
Neurology centers
Diagnostic labs
Academic institutions and research labs
Clinics and healthcare centers with neurology departments

Geographic Focus:

Prioritize cities and regions with high healthcare investment, especially metro cities and Tier 1 and Tier 2 cities in east / north east India.
Key regions: East (Kolkata, Bhubaneswar, Guwahati, Patna).

Competitor Analysis:

Study existing Compumedic machine distributors and manufacturers to identify their strengths and weaknesses.
Look for gaps in the market such as underserved regions, pricing advantages, or service-related issues.

Product Positioning and Differentiation

Unique Selling Points (USPs):

Highlight the advanced features of the Compumedic machines such as precision, ease of use, history, research based system and reliability.
Emphasize after-sales support, maintenance services, and training.

Leverage international partnerships and certifications that showcase high quality and compliance.

Customization and Bundling:

Offer machine packages with accessories or additional diagnostic devices.
Create value-added bundles with installation and training included at no extra cost.

Sales and Distribution Strategy

Distribution Channels:

Partnerships: Collaborate with medical equipment suppliers and resellers across regions to broaden your reach.
Online Sales: Develop a website with detailed information on Compumedic machines, and enable B2B online

inquiries or purchases.

Direct Sales: Build a dedicated sales team to engage directly with healthcare institutions.

Sales Team Training:

Train the sales team on the technical specifications and clinical benefits of the Compumedic machines
Equip them with case studies and success stories to build trust with potential clients.
Implement a CRM system to track sales leads, follow-ups, and customer feedback.

Marketing and Lead Generation

Marketing:

Use email marketing campaigns to maintain relationships with prospects and existing customers.

Trade Shows and Events:

Participate in national and regional healthcare exhibitions like Medica India or healthcare conferences.
Organize demonstrations and product showcases in hospitals or clinics to demonstrate the machine’s effectiveness.

Referral Programs:

Create referral incentives for doctors and healthcare providers who recommend your Compumedic machines to other institutions.
Engage with key opinion leaders (KOLs) in neurology to endorse your product.

Webinars and Workshops:

Host online webinars or physical workshops on the use of Compumedic machines in neurological diagnostics.
Offer hands-on training to hospital staff, emphasizing how your Compumedic machine improves diagnosis and patient care.

After-Sales Support and Customer Retention

Customer Support and Service:

Offer round a clock technical support and rapid response times for any machine-related issues.

Establish a strong maintenance plan, including periodic servicing and software updates.

Trade Shows and Events:

Participate in national and regional healthcare exhibitions like Medica India or healthcare conferences.
Organize demonstrations and product showcases in hospitals or clinics to demonstrate the machine’s effectiveness.

Referral Programs:

Create referral incentives for doctors and healthcare providers who recommend your Compumedic machines to other institutions.
Engage with key opinion leaders (KOLs) in neurology to endorse your product.

Webinars and Workshops:

Host online webinars or physical workshops on the use of Compumedic machines in neurological diagnostics.
Offer hands-on training to hospital staff, emphasizing how your Compumedic machine improves diagnosis and patient care.